LUMINOUS LUXE RUNWAY is a Mixed-Reality prototype developed by team SEE-THROUGH for the XR Hackathon in Berlin 2024 (XRCC), which earned FIRST PRIZE in the e-commerce track sponsored by Zalando. This innovative project blends augmented and virtual reality technologies to revolutionize the online shopping experience. It features a live-action runway show where users can virtually "try on" clothing and accessories in real-time, creating a seamless and immersive e-commerce solution. Additionally, SEE-THROUGH RUNWAY includes a social XR gathering space, allowing users to interact and share their experiences, further enhancing customer engagement and satisfaction.
Team SEE-THROUGH:
Shiva Mohseni | Mohsen Hazrati | Simone Ihde
XR RUNWAY SHOW